Zepto
Brand Film
An animation we did for Zepto to demonstrate their financial services using abstract graphics, shapes and lines.
Payments can be made instantly or be delayed with complete control, we expressed this using pace, movement and flow.
Each payment is embedded with data which fits seamlessly into accounts software shown by different degrees of magnification and intensity of movement.
The main purpose of this film was to launch the new brand while remaining abstract and esoteric, and to create a palette of motion assets to use on the website and social media.